Comments on: Making a Viral Video http://squaredpeg.com/index.php/2008/10/10/making-a-viral-video/ Brad J Ward's Thoughts on Higher Education Recruitment Thu, 15 Sep 2011 07:23:52 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Dennis Miller http://squaredpeg.com/index.php/2008/10/10/making-a-viral-video/comment-page-1/#comment-1119 Dennis Miller Sat, 11 Oct 2008 01:07:14 +0000 http://squaredpeg.com/?p=236#comment-1119 Brad, Great post and great video! It looks awesome in HD. I confess I was just going to check out the first couple minutes because five minutes sounded like a long time but I was hooked after the first minute. Great use of music, too. Nice! Brad,
Great post and great video! It looks awesome in HD. I confess I was just going to check out the first couple minutes because five minutes sounded like a long time but I was hooked after the first minute. Great use of music, too.
Nice!

]]> By: Brad J. Ward http://squaredpeg.com/index.php/2008/10/10/making-a-viral-video/comment-page-1/#comment-1117 Brad J. Ward Fri, 10 Oct 2008 15:27:58 +0000 http://squaredpeg.com/?p=236#comment-1117 Kyle - thanks for the comment and for showing me the URL Builder. Have you seen 'Hot Spots' in YouTube insights yet? Shows you when people think your video is 'hot' and 'not'. Pretty cool. I'm excited about all of these new metrics, social media is finally becoming measurable! The video was primarily watched in the US. On one of the first days it launched, it was nearly one of the most popular videos on YouTube. http://www.flickr.com/photos/bradjward/2928727171/sizes/o/ Kyle – thanks for the comment and for showing me the URL Builder. Have you seen ‘Hot Spots’ in YouTube insights yet? Shows you when people think your video is ‘hot’ and ‘not’. Pretty cool. I’m excited about all of these new metrics, social media is finally becoming measurable!

The video was primarily watched in the US. On one of the first days it launched, it was nearly one of the most popular videos on YouTube.
http://www.flickr.com/photos/bradjward/2928727171/sizes/o/

]]> By: Kyle James http://squaredpeg.com/index.php/2008/10/10/making-a-viral-video/comment-page-1/#comment-1116 Kyle James Fri, 10 Oct 2008 15:20:43 +0000 http://squaredpeg.com/?p=236#comment-1116 So you were able to track all this in GA using the destination URL builder? That's awesome! I'd love to see more of those screenshots. Really shows how segmenting your campaign can help you decide what eggs to put your basket in next time. So now you know the best way to promote it for next go around is emailing your student bloggers who can forward. Of course the others help, but if your limited in resources that's definitely your most bang for your buck. Also be interesting to see where your visitors who watched the video were viewing from. I'm sure you can put that and other demographic data from YouTube. Nice job! So you were able to track all this in GA using the destination URL builder? That’s awesome! I’d love to see more of those screenshots. Really shows how segmenting your campaign can help you decide what eggs to put your basket in next time. So now you know the best way to promote it for next go around is emailing your student bloggers who can forward. Of course the others help, but if your limited in resources that’s definitely your most bang for your buck.

Also be interesting to see where your visitors who watched the video were viewing from. I’m sure you can put that and other demographic data from YouTube.

Nice job!

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