Keep an eye on Twingr.

Posted by Brad J. Ward | Posted in Concepts, Free, Higher Education, Marketing, Recruitment, Research, Technology, Thoughts | Posted on 11-14-2008

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Twingr.com might be to Twitter what Ning.com is to Facebook.

Niche communities. That’s what Ning has accomplished on the larger social media platform.  Will Twingr accomplish this on a microblogging level?  It’s sort of like Yammer.com, but more customizable.

Here’s the 3 minute demo.  Bookmark this one and keep an eye on it. Already have many thoughts going through my head on how this could potentially be used for higher ed recruitment.

Comments posted (6)

Please, God, not yet another social networking tool to keep my eye on!

Seriously, though, Twingr looks like it has potential. Thanks for sharing.

Even though, I was crazy wrong and didn’t believe in Ning 2 years ago. I’m not feeling Twingr.

I worry about the long-term sustainability of social media on a 2 to 3 year recruitment cycle. Also, It seems like few admissions counselors or students on Twitter with all of it’s good press. I think Twingr would be an even harder sell.

But, I like being wrong! (sometimes)

Not being in the admissions field, I wasn’t thinking about Twingr in that context. But like Jamie, I too worry about the rapidly changing nature of social media.

I’d recommend looking at Pibb.com too for specialized communities. Plus it ports to RSS feeds and even IRC chat rooms, and is embeddable in other sites.

Another blog post in the making, but here it is…… Focus on the Relationships, NOT the technology.

What you use this year won’t be cool next year. What I’m using this year I didn’t use last year.

The second you get stuck to proprietary software or invest too much into a single site, you’re in trouble. Stay flexible. Social Media is NOT a ’5-year plan’. It’s a 5-month plan.

@finfin – thanks for the heads up on Pibb, I don’t think I’ve ever really checked it out!

This is pretty much Twitter with groups, but I believe FriendFeed does the same thing (but it’s public). The only concern I have is that most people still don’t know (or don’t use) Twitter, Friendfeed, Plurk, etc. So, while i think group based micro-blogging is cool, I dont’ think it’ll be very useful because of potential adoption problems.

If you are going to use group-based messaging, email listservs, message boards and news feeds are easier with the masses. At Convos (http://www.convos.com), we use email listservs and mailing lists to handle group communication.

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