Posted by Brad J. Ward | Posted in Community, Higher Education, Marketing, Recruitment, Social Media, Strategy, Thoughts | Posted on 12-09-2008
2008 has been the year of ‘social media’, no doubt. Everywhere you go, everything you read.. there it is. Some people still aren’t sure exactly what social media is. For me, I’ve watered the explanation of social media down to this:
People having conversations online.
If you understand that, you will understand what you should be doing with social media. Put the megaphone away and start listening and talking back.
A few weeks ago I threw out a simple question on Twitter, and the responses were fascinating. Please take the time to read through these, and then realize that you/we are not alone in our struggles.
My plan for this post was to go through and offer suggestions for each response, but instead, I want you to read these and then leave a comment below with your thoughts or answer to the question/responses. And from there, we can discuss together.
In other words… let’s have a conversation.
UPDATE: Kyle and Rachel have posted video comments (Comment #20 and #22), here is an embed of the videos in the order they have been shared. Please post the link to your response as a comment if you’d like it added here.