Simple Tip: Find and Follow

Posted by Brad J. Ward | Posted in Facebook, Higher Education, Recruitment, Social Media, Technology, Thoughts, Twitter, Web | Posted on 05-18-2009

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We’re heavy in commencement season, which means hundreds and thousands of people are sitting uncomfortably close to strangers and relatives for what seems like eternity to watch someone walk across the stage for 15 seconds.

So what’s a person to do when boredom sets in and they’ve read the pamphlet 3 times?  For some people, it’s time to update Twitter.

Bored Commencement

So what’s an institution to do?  Find and Follow.

Get on http://search.twitter.com, search for your institution and try several variations.  Abbreviations of the name, acronyms of the school, and the words commencement, graduation, etc.   You might be surprised at how many people you find.  And isn’t that what Twitter is all about?  Expanding your network to be able to interact with and share information with people who have an interest or connection to your institution.

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