Comments on: Are Teens on Twitter? My 2 Cents.

By: lys sonuçlari

lys sonuçlari — Wed, 07 Jul 2010 22:47:01 +0000

Hi, this is one of the best site for the readers and the tips are really very interesting.This post is well written…thanks for the post! Keep blogging.

By: onlineeducation303

onlineeducation303 — Tue, 15 Sep 2009 12:36:57 +0000

Interesting post. I think it would be a helpful post for everyone. Especially the newbies will get more benefit from this post. Thanks a lot.

By: E-Learning225

E-Learning225 — Tue, 15 Sep 2009 10:20:59 +0000

Hi, this is one of the best site for the readers and the tips are really very interesting.This post is well written…thanks for the post! Keep blogging.

By: thrivelearning770

thrivelearning770 — Tue, 15 Sep 2009 06:28:12 +0000

Very interesting article. Some things in here I have not thought about before. will be referring a lot of friends about this post.Thanx for making such a cool post.

By: E-Learning260

E-Learning260 — Tue, 15 Sep 2009 03:57:31 +0000

Interesting article.I am following your blog regularly. And found more information from this post.Thanks for sharing such a informative post with us.Keep blogging.

By: Brad J. Ward

Brad J. Ward — Tue, 01 Sep 2009 19:18:47 +0000

Great thoughts everyone, thanks for chiming in AND for your retweets. A couple of quick thoughts:

Jill – “We’ll be there.” Great strategy. No one ever got ahead by always playing catch up.

Andrew – Totally agree, and was the primary driver behind compiling this blog post. Influence and knowledge don’t always go together.

Nikki – It’s interesting to see how traditional advertising still affects students. We’ll see what happens, I guess!

Mark and Bruce – I’m not sure how Quantcast measures, though I assume it’s just hits on the twitter.com site. I believe both the Mashable and TechCrunch stories mentioned that mobile/API traffic was not considered.

Chris – GREAT thought and consideration. I think people forget that we’re selling to the parents as well. This study might be of interest to you: https://www.noellevitz.com/NR/rdonlyres/7B92922A-2E87-498D-B572-3BC8CC587DCD/0/EExpCirclingOverEnrollment08.pdf
82% of the time, parents are involved in the college decision.

Devin – good point on customizing Twitter so they don’t even know they are using it. I talked about that around a year ago on this post (http://squaredpeg.com/index.php/2008/08/20/twitter-your-free-text-messaging-system/) and we started doing it at Butler nearly 18 months ago. I believe we were the first to integrate Twitter in that way, not just slapping a badge on the site. Make it relevant from them and easy to use, and you’ll succeed every time.

By: Jill Bateman

Jill Bateman — Tue, 01 Sep 2009 15:44:31 +0000

Greetings! It’s a great article, Brad, and I completely agree in doing your own research. I’m in Communications and Marketing at my institution and I can tell anecdotally that those who interact with Ohio University are current students – thus not teenagers, thus not the target audience for recruiting.

But I asked everyone on our staff to start a twitter account because it is a good jumping off place for full-time employees to learn about social networking (by creating plans, building audiences, etc). So I think it has a place in a strategy, just kind of an indirect one.

If it turns out that more teens will be seeing the use of Twitter, we’ll be there.

By: Ed Cabellon

Ed Cabellon — Tue, 01 Sep 2009 15:21:06 +0000

Brad, great points by you, I appreciate you sharing this information to help shed some light on the topic. I will share this with my colleagues who work in Student Affairs offices across colleges in the US. Your perspective, as a Higher Education Marketing and Recruitment Specialist is valuable and important.

In response to Karine Joly’s comment, thanks for reading the post, but I must correct you. My post was about an interaction with an 18 year old college student, not a teen. Although ironically, she shared with me thoughts that her own circle of friends find Twitter more useful than Facebook, beyond following celebrities.

Thanks to everyone else’s posts as well. I agree that we should move beyond the “Twitter and Teens” stuff and get back to talking about how our departments in Higher Ed use social media to make meaningful connections with our potential and current students, staff, and faculty.

By: Andrew Careaga

Andrew Careaga — Tue, 01 Sep 2009 11:20:05 +0000

The thing that bothered me most about the latest round of teens-on-twitter research was the way in which the TechCrunch “more teens on twitter than facebook” headline was retweeted so quickly, and so indiscriminately, by so many. It seems that few of the RTers bothered to even read the post or vet the disingenuous headline. Maybe it’s cooler to RT a TechCrunch post than to actually read one.

But anyway. Thanks for this post and for digging into it more than the average higher ed marketing twitterer.

By: links for 2009-08-31 « innovations in higher education

links for 2009-08-31 « innovations in higher education — Tue, 01 Sep 2009 03:06:54 +0000

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