SquaredPegBrad J Ward’s Thoughts on Higher Education Recruitment

Let’s talk a little bit about expectations of an admission website, and the evolving nature of it. I’m going to speak in terms of the Whole Product Concept, which some of you might be familiar with. It looks like this:

Read the rest of this entry »

I could not stop laughing about this article. It details the process of getting a new athletic logo at South Dakota State University. If my math is correct, they ended up spending $7,000 to get the logo ($6K to original firm +$1K for contest).

At one point, the school took the designers to a field so they could ‘experience the jackrabbits’. I would have loved to see the look on the designers’ faces.

I’m not quite sure why I love working in higher ed so much.  It’s always interesting, though.

[Link: Scawy Bunny Rabbit, underconsideration.com]